When I saw this in The Knowledge, my first reaction was about the reductionist labelling. I suppose they couldn’t have a string of labels longer than the quote itself, but it didn’t quite sit right with me.

I know of William Morris as a textile designer, obviously, but also for so many other crafts and design principles. That is even before we get to the social reform element of his work. Maybe the label felt small because I am so used to seeing women reduced in this way. It was almost a change to see it happen to a man.

I do like this quote, though. I have it on a tote bag somewhere (talk about reductionist!).